Here's a question I get all the time: "Todd, if I'm trying to lose weight, does it really matter HOW I cut calories?"
The answer is a resounding YES!
According to a comprehensive meta-analysis that looked at 24 different studies and over 1,000 people, the researchers discovered something pretty incredible:
Despite eating the same number of calories, people on higher-protein diets lost more fat, kept more muscle, and burned about 142 extra calories per day at rest.
Let me break down what happened in just 12 weeks:
- The high-protein group lost nearly 2 extra pounds of pure fat
- They preserved about 1 pound of lean muscle that would have otherwise been lost
- Their triglycerides dropped by 20 mg/dL (that's great for heart health!)
- Their metabolism stayed revved up, burning those extra 142 calories daily
In other words, protein didn't just help them lose weight—it helped them lose the RIGHT kind of weight (fat) while protecting the stuff you want to keep (muscle).
Why does this matter?
Because when most people "diet," they end up losing both fat AND muscle. And when you lose muscle, your metabolism slows down, making it even harder to keep the weight off.
But protein changes the game. It's like having a bodyguard for your muscles while you're dropping fat.
That's exactly why I packed every bowl of Todd's Power Oats with at least 30 grams of protein. I wanted to create a breakfast that doesn't just fill you up—it helps you build the body you actually want.
No weird pills. No shakes that taste like chalk. Just real food that works with your body, not against it.
Be good to your self!
-Todd McGuire
Founder, Todd's Power Oats